In today’s online world, it is possible to get a hold of anything you can think up. So if you have had a vision of a “Happy Birthday” bra, or one with your pet cats’ faces on it, then this trend has arrived just in time for you.

Finding the right sized bra can be enough trouble in itself, but when you factor in how pricey they can be, it puts even more weight on the purchase. Though it may seem that there is no way to get a good deal on a bra these days, it actually just depends on the brand, as well as looking in unexpected places.

Back to Basics: Hanes

The name Hanes may take you back to men’s underwear, but the brand has come a long, long way and now it offers almost every article of clothing, including vanity fair bras. It isn’t all simple, cotton bras either. Hanes offers convertible bras, underwire bras, padded bras, and any other kind you can think of or need. The best deal is the Tagless All Over Comfort Wirefree Bra, at $12 or two for $20. Another good deal is the Concealing Petals Strapless Bra at $14 or two for $24.

Look Where You Wouldn’t Expect: The Gap

We all know the Gap for its comfortable and fashionable clothes, but their line Gap Body offers a range of underwear. Though you won’t find as much variety as you would in a lingerie store, the Gap quality is there. You can find good deals on bras in stores you already trust for other things. The Gap has an Essential Basic Wireless Bra for $20, as well as a more intricate Favorite Lacy T-Shirt Bra for $36.

The price of designer bras can be outrageous, so it is good to know about the more affordable alternatives. Less expensive bras can still be just as sexy and supportive. There are other brands like Jezebel and Lily of France that offer lower prices, and stores like DKNY carry unexpectedly less expensive bras as well.